Will Consumers Knock Off Buying Lululemon Dupes After Wearing The Real Thing? - RetailWire

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Buying knockoff goods may carry a stigma for some consumers, but not Gen Zers. They are not only unbothered buying duplicates (AKA dupes) of brand-name goods, they have begun celebrating knockoffs on social media.

How To Swap Your Knock-Off Lululemon For The Real Thing

Dupes' clothing, perfume craze lures holiday shoppers as major brands fret

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Lululemon tells consumers why the real thing is better than #dupes - PR Daily

The market for dupes is booming - Marketplace

The market for dupes is booming - Marketplace

Will Consumers Knock Off Buying Lululemon Dupes After Wearing The Real Thing? - RetailWire

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